Authors :
Ruchi Foujdar; Dr. Kalpana Munjal
Volume/Issue :
Volume 7 - 2022, Issue 7 - July
Google Scholar :
https://bit.ly/3IIfn9N
Scribd :
https://bit.ly/3zYjT2L
DOI :
https://doi.org/10.5281/zenodo.6968974
Abstract :
The present study aims in assessing the
knowledge & awareness towards Virtual Fitting Room in
Jaipur industry. Importance for every consumer. The data
was analyzed through a self-structure interview scheduled
Descriptive - frequency & percentage method to find out the
effect of demographic factors on knowledge of workers of
apparel industries. The results of the study revealed that
majority of recondenses purchase apparels from both
online and offline mode and maximum 59% respondence
used trial room before purchase. Majority of 52%
respondent feel unsafe while changing in a trial room. The
maximum number of respondent (70%) were totally
unaware about the term of Virtual Fitting Room. On
assessing the knowledge of consumers, a conversation
session was conducted while data collection to spread
awareness about Virtual Fitting Room, its policies &
benefits.
Keywords :
Virtual Fitting Room, Technology, Fashion World, Trial Room, Awareness and Perception.
The present study aims in assessing the
knowledge & awareness towards Virtual Fitting Room in
Jaipur industry. Importance for every consumer. The data
was analyzed through a self-structure interview scheduled
Descriptive - frequency & percentage method to find out the
effect of demographic factors on knowledge of workers of
apparel industries. The results of the study revealed that
majority of recondenses purchase apparels from both
online and offline mode and maximum 59% respondence
used trial room before purchase. Majority of 52%
respondent feel unsafe while changing in a trial room. The
maximum number of respondent (70%) were totally
unaware about the term of Virtual Fitting Room. On
assessing the knowledge of consumers, a conversation
session was conducted while data collection to spread
awareness about Virtual Fitting Room, its policies &
benefits.
Keywords :
Virtual Fitting Room, Technology, Fashion World, Trial Room, Awareness and Perception.
