A Study on Customer Satisfaction of Insurance Companies


Authors : Prof. G. Kothandapani, V. Radha, Dr. V. Balakrishnan

Volume/Issue : Volume 2 - 2017, Issue 11 - November

Google Scholar : https://goo.gl/DF9R4u

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Thomson Reuters ResearcherID : https://goo.gl/3bkzwv

The initiatives taken by the private players are very competitive and have given immense competition to the on time monopoly of the market LIC. Since the advent of the private players in the market the industry has seen new and innovative steps taken by the players in this sector. The new players have improved the service quality of the insurance. . LIC with its central office in Mumbai and seven zonal offices at Mumbai, Calcutta, Delhi, Chennai, Hyderabad, Kanpur and Bhopal, operates through 100 divisional offices in important cities and 2,048 branch offices. LIC has 5.59 lakh active agents spread over the country. The general insurance industry in India was nationalized and a government company known as General Insurance Corporation of India (GIC) was formed by the Central Government in November 1972. The members of development agency for their spouse’s minimum age at the start of the policy 18 years last birthday and maximum age at the start of policy 50 years last birthday.

Keywords : Customer Satisfaction, Insurance Policy Paid Details and Development Insurance Plan.

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