The agricultural sector is one sector that has opportunities in economic development activities. The existing sub-sectors in the regions need to be developed as potential sectors. Bojonegoro Regency as one of the regions in East Java Province has a considerable opportunity in developing its regional potential to increase economic development in Bojonegoro Regency. This study aims to examine the potential of Bojonegoro Regency, the competitiveness of each subsector, and determine the leading sector in Bojonegoro Regency. This study uses secondary and primary data. Secondary data is sourced from BPS (Central Bureau of Statistics), while primary data is sourced from employees of the Department of Agriculture. How to obtain data with the method of documentation and questionnaires. The data is processed using Location Question analysis techniques to determine commodities that have a comparative advantage, while commodities that have competitive advantages are analyzed using the Shift Share Analysis (SSA) method, and SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to determine strategies for developing regional economic potential . . Location Quotients analysis results show that the agricultural sector includes four sub-sectors, namely food crops, horticulture, plantations and livestock. The food crop sub-sector which is the leading commodity in Bojonegoro Regency is rice paddy. The vegetable horticulture sub-sector which is the main commodity is shallots and tomatoes. The fruit horticulture sub-sector which is the main commodity is Mango and Papaya. The plantation sub-sector which is the leading commodity is Tobacco (Virginia, Java, RAM). And the Livestock Subsector which is the leading commodity, namely cows and free-range chickens. Based on the calculation of ShiftShare Analysis analysis, it is known that commodities that have competitive competitiveness and experienced growth in 2015-2019 include: The food crops sub-sector consists of lowland rice (Sekar, Bubulan, Temayang, Kedungadem, Baureno, Balen, Bojonegoro, Gayam, Malo, Purwosari, Kasiman), Corn (Kedungadem, Baureno), Peanut (Ngasem, Malo), and Soybean (Cotton). The vegetable horticulture sub-sector consists of Shallots (Sekar, Bubulan, Sugihwaras, Kedungadem, Kepoh Baru, Sumberrejo, Balen), Chile (Margomulyo, Ngraho, Tambakrejo, Ngambon, Trucuk, Padangan), Tomatoes (Ngraho, Temayang). The fruit horticulture sub-sector consists of Mango (Ngambon, Bubulan, Temayang, Sugihwaras, Kepohbaru, Baureno, Cotton, Ngasem, Purwosari, Kedewan), Salak (Kapas, Dander), Orange (Sugihwaras, Dander), Banana (Papaya, Ngambon), Tambakrejo, Ngambon, Gondang, Temayang, Baureno, Balen, Bojonegoro, Trucuk, Dander, Ngasem, Kalitidu, Kedewan), Papaya (Margomulyo, Ngambon, Sekar, Bubulan, Temayang, Sugihwaras, Baureno, Kanor, Sukosewu, Bojonegoro, Trucuk , Dander, Gayam, Kalitidu, Malo, Purwosari, Padangan, Kedewan). The plantation sub-sector consists of Virginia tobacco (Kedungadem, Kepohbaru, Baureno, Kanor Sukosewu), Javanese tobacco (Temayang, Sugihwaras, Kedungadem), Sugarcane (Sugihwaras, Kedungadem, Sumberrejo). The livestock sector consists of cattle (28 sub-districts), buffalo (Ngraho, Temayang, Ngasem, Kedewan), horses (Sumberejo, Bojonegoro), goats (Margomulyo, Ngraho, Ngambon, Sekar, Bubulan, Gondang, Temayang, Sugihwaras, Kedungadem , Kepohbaru, Kanor, Sumberejo, Balen, Sukosewu, Cotton, Bojonegoro, Trucuk, Ngasem, Gayam, Kalitidu, Malo, Purwosari, Kasiman, Kedewan), Lamb (Ngraho, Ngambon, Sekar, Bubulan, Gondang, Temayang, Sugihwaras, Kedungadem, Kepohbaru, Kanor , Sumberejo, Balen, Sukosewu, Cotton, Bojonegoro, Trucuk, Ngasem, Kalitidu, Malo, Purwosari, Kasiman, Kedewan), Kampung Chicken (Margomulyo, Ngraho, Tambakrejo, Ngambon, Sekar, Bubulan, Gondang, Temayang, Sugihwaras, Kedungadem, Kepohbaru, Kanor, Sumberejo, Balen, Sukosewu, Cotton, Bojonegoro, Trucuk, Ngasem, Gayam, Kalitidu, Malo, Purwosari, Kasiman, Kedewan), Laying hens (Kedungadem, Kepohbaru, Kanor, Balen, Kapas, and Ngasem), Broilers ( Temayang, Sugihwaras, Kedungadem, Baureno, Kanor, Sumberrejo, Balen, Sukosewu, Ngasem, K alitidu, Ma lo), Ducks (Margomulyo, Ngambon, Temayang, Sugihwaras, Kedungadem, Baureno, Kanor, Sumberejo, Balen, Sukosewu, Ngasem, Kalitidu, Malo), Mentok (Ngambon, Sekar, Temayang, Sugihwaras, Baureno, Sumberrejo, Dander , Gayam, Kasima

Keywords : Agriculture, Leading Sub-sector, Commodity, Development Strategy.