Application of Operations Research in Supply Chain Management of FMCG Industry


Authors : Sinjini De Sarkar, Sakshi Kanchan, Shaurya Manohar, Saumya Patodia, Senthil Ramachandran

Volume/Issue : Volume 4 - 2019, Issue 10 - October

Google Scholar : https://goo.gl/DF9R4u

Scribd : https://bit.ly/37fzSsF

It is essential for FMCG companies to manage their supply chain by reducing costs and at the same time maintaining quality of their products. In this paper we have tried to explore ways in which we can make a small aspect of supply chain a little more efficient, and sustainable in the process. The first technique looks at how to optimize the delivery of products to minimize costs. This includes finding out number of units to be transported so that demand as well as supply is satisfied. The second technique analyses the product mix that should exist within a truck to maximize weight constraints and reduce number of delivery times. The third technique used is the vehicle routing method, to account for efficient logistics taking into consideration time and cost constraints.

Keywords : Supply Chain Management, FMCG, Transportation Problem, Linear Programming, Vehicle Routing, Sustainability.

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