Authors :
Tejaswi Suresh
Volume/Issue :
Volume 8 - 2023, Issue 11 - November
Google Scholar :
https://tinyurl.com/yde2e4u3
Scribd :
https://tinyurl.com/yexfu9f7
DOI :
https://doi.org/10.5281/zenodo.10251105
Abstract :
What follows is a discussion of how Search
Engine Optimisation (SEO) might benefit from the use
of AI. Classifiers and statistical models, fuzzy logic, and
evolutionary computation are the three main approaches
to artificial intelligence. Using this framework, the
author searches for scholarly articles that discuss the
various ways AI is being used in search engine
optimisation. Application of Support Vector Machine
and K-Nearest Neighbour Algorithm were among the
many prototypes that were obtained. Other examples are
Polidoxa and the Fuzzy Inference System. Commercial
programmes included SPSS Clementine the SearchDex
Hyperloop. The search engines' and SEO firms'
insistence on algorithm secrecy limits the scope of their
investigation.
Keywords :
Algorithms, search engine optimisation, artificial intelligence.
What follows is a discussion of how Search
Engine Optimisation (SEO) might benefit from the use
of AI. Classifiers and statistical models, fuzzy logic, and
evolutionary computation are the three main approaches
to artificial intelligence. Using this framework, the
author searches for scholarly articles that discuss the
various ways AI is being used in search engine
optimisation. Application of Support Vector Machine
and K-Nearest Neighbour Algorithm were among the
many prototypes that were obtained. Other examples are
Polidoxa and the Fuzzy Inference System. Commercial
programmes included SPSS Clementine the SearchDex
Hyperloop. The search engines' and SEO firms'
insistence on algorithm secrecy limits the scope of their
investigation.
Keywords :
Algorithms, search engine optimisation, artificial intelligence.
