Behavioral Bias among Professionals with Respect to Investment in Mutual Funds


Authors : Nelson Mathew; Dr. Bose George; Dr. Amudha R

Volume/Issue : Volume 8 - 2023, Issue 5 - May

Google Scholar : https://bit.ly/3TmGbDi

Scribd : https://bit.ly/3IoOQ44

DOI : https://doi.org/10.5281/zenodo.7953338

Investment in mutual funds is based on market risk as it is connected with the stock market investment and the rate of return depends on the fluctuations in the market. IT professionals in Kerala, India mainly look into mutual funds as a safe mode investment as it provides better returns than other mode of investments like bank deposits, recurring deposits, gold, real estate etc. Majority of the IT professionals earns high number of perks and they look for an investment which can save their tax and beat the inflations. IT professionals mainly invest their money in tax related investments like ELSS ie Equity linked saving schemes in order to save the tax and can with draw the money after the three-year lock in period specified by ELSS Schemes. The study gives a limelight on how the IT professionals uses mutual fund as investment for future prospects like saving money for retirement, building a corpus for buying a house, children’s marriage and education. The various behavioral bias like the loss aversion, herding behavior, overconfidence and disposition effect is also included in the study.

Keywords : Behavioural Finance, loss aversion Bias, anchoring Bias, Herding behaviour Bias, Disposition Effect bias, Overconfidence Bias.

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