Authors : V.S. Ramachandran; Niranjan Gupta; Debasis Dhar; Ganesh Ram; Titirsha Mukherjee
Volume/Issue : Volume 6 - 2021, Issue 12 - December
Google Scholar : http://bitly.ws/gu88
Scribd : https://bit.ly/32LtvQ3
The effect of Covid-19 pandemic has been felt
across everyone’s life. It has affected all economic
sectors, including museums. Digha Science Centre also
experienced drastic financial losses after the imposition
of lockdown. Previous study indicated role of digital
practices adopted by Science Museums while this study
by Digha Science Centre focused on role of digital media,
social media engagement and future planning in the
situation like Covid-19 temporary closure. Usage of
digital practices, during the Covid-19 times, can be said,
as the perfect utilization of existing available technology.
Facebook is the primary social media platform, used in
this case study. In the scarcity of the best tool to
determine social media engagement, likes, shares and
comments were used for the same.
Keywords : Museum, Digital, social media, Covid-19, temporary closure.