Empowerment of Women – A Media Lookout


Authors : Firdousa Akhter

Volume/Issue : Volume 6 - 2021, Issue 10 - October

Google Scholar : http://bitly.ws/gu88

Scribd : https://bit.ly/2XTD5OQ

The One of the main of objective of the present study is to throw light on comparative social levels of women. The impact of media is to expedite the literacy campaign and other socio-economic measures. The second objective is to know how modernization has taken place due to media exposure are the two inter dependant impacts on a community’s socio-economic status as well as its capacity to absorb modern ways and concepts. Media is not only an echo of society but also a tool of social change. It must notify and educate the society and also act as intermediate of communication between various components of the society. It reflects the aspirations of the people and to spread noble ideas. As per findings, women are in a competition for adapting new media flows and it has been found that there is a tremendous growth in media users thereby increasing the rate of literacy and level of education as well. At the end, its pertinent to mention here that whether its Electronic or Print media, it plays a pivotal role in overall personality development among the youth especially Women under study. Here we study what are possibilities in shape of social & traditional media that women particularly women can publicize their perceptions freely by breaking this vicious circle to achieve justice and equality in all walks of life.

Keywords : Women, Media, Modernization, Society

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