This paper investigates the rise of South
Korean tourism in the Philippines from 2014 to 2018
and explain its behavior year-to-year, and the other
part is to forecast itβs growth or decline in the next
following years; all of this is done through a Seasonal
ARIMA (SARIMA) modelling framework. Results
reveal that Korean arrivals were best modelled through
a ARIMA(1,0,0)(2,1,0)ββ model, with residuals that are
randomly distributed and contain no autocorrelations
and an AICc value of -36.18, the lowest among the
tested variations of the model, the model is the most
appropriate to forecast the data for a 3-year period.
Keywords :
South Korean arrivals; SARIMA; Philippine tourism; prediction