Identification of Challenges Faced by Entrepreneurs in Madagascar: Case Study of Cash Point Entrepreneurs in Toliara City


Authors : Ralaivao Hanginiaina Emynorane; Widiartanto; Sari Listyorini

Volume/Issue : Volume 8 - 2023, Issue 1 - January

Google Scholar : https://bit.ly/3IIfn9N

Scribd : https://bit.ly/3HOcOV1

DOI : https://doi.org/10.5281/zenodo.7627413

Cash point entrepreneurs are those who act in facilitating payment via mobile money service within the unbanked population. They are partner with the mobile phone operators, acting as an agent distributor to facilitate community’s lives by providing deposit, withdrawal and transfer of money through their kiosk that exist everywhere in the country. This study uses a qualitative approach with a case study design, in which researcher tries to identify the challenges faced by cash point entrepreneurs in Madagascar. Data collection techniques include participant observation, in-depth interviews, and documentation studies. The findings of this study can be described as follows. First, the importance of cash point entrepreneurs in developing economy: (1) working as a traditional bank agent; (2) improving access to financial services; (3) facilitate the deposit, withdraw and transfer of money; (4) supporting bill payments and marketplace purchases; and (5) financial resilience. Second, the challenges faced by cash point entrepreneurs in Madagascar: (1) internal factors such as financial limitation and wrong cash point store location; (2) external factors such as network error, lack of operator support, small commissions and rewards, and insecurity issue.

Keywords : Challenges; Mobile Money; Cash Point; Entrepreneurs.

CALL FOR PAPERS


Paper Submission Last Date
31 - March - 2024

Paper Review Notification
In 1-2 Days

Paper Publishing
In 2-3 Days

Video Explanation for Published paper

Never miss an update from Papermashup

Get notified about the latest tutorials and downloads.

Subscribe by Email

Get alerts directly into your inbox after each post and stay updated.
Subscribe
OR

Subscribe by RSS

Add our RSS to your feedreader to get regular updates from us.
Subscribe