Improving Economy of the Community Based on Sustainable Tourism and Creative Economy through Business Process Re-Engineering (BPR) With Geopark Development in Lebak Regency Banten Province


Authors : Giri Andrea, Sugeng Santoso

Volume/Issue : Volume 5 - 2020, Issue 1 - January

Google Scholar : https://goo.gl/DF9R4u

Scribd : https://bit.ly/2UbouKl

In order to realize an improvement in the community's economy while simultaneously realizing the vision of Regional Medium Term Development Plan of the Lebak Regency 2019-2024. The Lebak Regency Government proposed a geopark development plan as a new way to improve the economy of the community based on tourism and the creative economy into the RPJMD 2019-2024. In this regard, the Regional Government is expected to be able to re-engineer the business process and then it will be set in the RPJMD 2019-2024. This study aims to identify the Business Process Re-Engineering (BPR) that is applied in the business process of the Lebak Regency Government to support the geopark development program and the potential impact on the productivity of the economy based on sustainable tourism and creative economy. This type of research is a qualitative study using a descriptive-explorative approach. Data collection and analysis uses primary and secondary data with qualitative data analysis. The results showed that BPR with the consolidated method needed to be applied through identification of the old government business process with the geopark development business process formulation. The potential impact of geopark development is a growth of the contribution of the tourism sector target to the GRDP around 6% per year.

Keywords : Business Process, Business Process Reengineering, Geopark, Tourism, Creative Economy.

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