Management Strategy in Maintaining a Good Relationship with Stakeholders by Implementing the Corporate Social Responsibility (CSR) Program at PT Pertamina (Persero) Refinery Unit IV Cilacap


Authors : M Romi Bahtiar; Setyo Riyanto

Volume/Issue : Volume 5 - 2020, Issue 7 - July

Google Scholar : http://bitly.ws/9nMw

Scribd : https://bit.ly/2WJ2UgI

DOI : 10.38124/IJISRT20JUL212

PT Pertamina (Persero) Refinery Unit IV Cilacap, is the largest refinery in Indonesia which has a production capacity of 348,000 barrels per day and this refinery is very strategic because it supplies 34% of national fuel needs or 60% of fuel needs in Java. In implementing its CSR program, it has 4 pillars, namely Healthy Pertamina, Smart Pertamina, Green Pertamina and Berdikari Pertamina, each of which has its own concentration. The application of CSR is not only based on requirements, seeing the real condition of the surrounding community. The CSR program is an environmental social responsibility to the surrounding community from the company's operational activities. In the implementation of CSR programs in the Refinery Unit IV Cilacap, it was carried out with the University of Gajah Mada in Yogyakarta such as the implementation of social mapping and personnel assistance such as the Community Development Officer (CDO). The CSR Implementation Strategy Program is prioritized for communities around Ring 1 or those that receive direct impacts from refinery operations. The implementation of CSR is also done through focus group discussions with relevant stakeholders such as the Cilacap Regency Government, Community Social Institutions, and also other companies related to the work area. Where the implementation of CSR must be interconnected and synergized so that the Government's short-term and long-term programs to advance the budget and development or the Human Development Index (HDI) can be implemented properly. This research program is a CSR implementation program at PT. Pertamina (Persero) RU IV Cilacap can help a good relationship with stakeholders around the operational business can run well and the surrounding community benefits from the existence of CSR programs

Keywords : Strategic Management; Corporate Social Responsisibilty; Pertamina RU IV Cilacap; Stakeholders.

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