Authors : Al Bahri Khalaf Sulaiman Khalaf; Aza Azlina Md Kassim

Volume/Issue : Volume 10 - 2025, Issue 10 - October

Google Scholar : https://tinyurl.com/5cdfft7c

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DOI : https://doi.org/10.38124/ijisrt/25oct433

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Abstract : This conceptual paper develops an Omanization-centered mechanism explaining how mission-oriented tourism investment can produce sustainable workforce development in Oman. Investment design that explicitly commits to Omanization output sentry, upskilling, progression, and retention-is theorized to be the proximate pathway through which projects strengthen workforce capability, equity, resilience, and productivity. Governance and measurement are positioned as a supportive shell rather than additional causal stages: Vision 2040 provides target setting and accountability; the EFQM model supplies leadership and strategy routines that embed localization within organizational plans and continuous improvement; and the UN’s SF-MST framework standardizes indicators for transparent, comparable reporting. The paper synthesizes recent sector trajectories (2018-2023) and consolidates a decision-useful KPI dashboard (Table 1) and an alignment matrix linking design levers to Omanization outputs and Vision 2040 priorities (Table 2). Theory-driven propositions (P1-P6) specify testable links for future empirical work, including the roles of training/credentialing, demand stability, process-technology complementarities, EFQM alignment, and place-based pipelines. Implications are drawn for policy, managerial practice, and education/training systems, together with a sequenced implementation roadmap and monitoring and evaluation arrangements.

Keywords : Omanization; Sustainable Tourism Workforce; Investment Strategies; Oman Vision 2040; EFQM.

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