The essay looks at how design, technology, and interactivity interact to influence the creation of motion graphics. The creation of graphics and their movement in time and space to accomplish a purpose or tell a story are both parts of the motion graphics production process. To give the impression of motion, the motion graphic components are arranged in a series of frames. Unlike other types of animation, graphics and type are used largely during the development of animated motion graphics. With 3D modelling, surfacing, rigging, character effects, matte painting, lighting, and rendering, the motion graphics production process continues. Animation will proceed through these processes from production through postproduction. It integrates viewpoints on media systems and technology with knowledge of the production process, target audience, and trends influencing content. With all its benefits and drawbacks compared to static design, the fact that millions of people utilize motion graphics as a form of expression gives it a position in recent history that no other form of artistic expression or communication has. Another significant change in the structure of the digital world will undoubtedly arise from such a shift in the user/audienceproducer/designer connection. The research study investigates the genre, narrative, and technological aspects of motion graphics using the interpretive technique of media analysis

Keywords : Motion Graphics, Multimedia Design, Graphics Design, Graphics Production.