The rapid dissemination of SARS-CoV-2 is only comparable to the huge impact of Covid-19 with respect to healthcare, social and economic consequences. The purpose of this study is to examine the impact of the pandemic on certain social services in Bulgaria. This paper presents the results from a survey conducted through an online questionnaire and interviews both with people at risk in need of social services and with heads of institutions providing social services to people at risk. The results obtained after an analysis of the social services provided during the pandemic show that there are huge differences with respect to the restriction of the socioeconomic impact of the new social reality. The services provided to people at risk at their homes are most affected from this impact. The routes for overcoming the adverse impact are related to the provision and introduction of new practices, as well as the search for new pathways for change in the method of work related to the provision of social services with a view to rationalising the new normality and the future development of the social work in the context of this crisis. This electronic document is a “live” template and already defines the components of your paper [title, text, heads, etc.] in its style sheet.

Keywords : Social Services, Market Segmentation, Covid-19