The Impact of E-Business and Competitive Advantage


Authors : Supriya G K.

Volume/Issue : Volume 2 - 2017, Issue 6 - June

Google Scholar : https://goo.gl/kdzTwb

Scribd : https://goo.gl/GeuZYh

Thomson Reuters ResearcherID : https://goo.gl/3bkzwv

The article presents the impact of e business on competitive advantage. Different approaches of authors towards e-business and competitive advantages have been analyzed, the analysis of the e-business impact on usual business processes has been outlined. The model put positive impact of e-business and business processes hence competitive advantage was developed. The model may help for integration of broader research framework constructed for the analysis of e-business development and its role in gaining competitive advantage in any industry. Although many studies proved that e-business solutions have a positive impact on various business processes, ebusiness benefits do not necessarily lead to the increased profits or sales, thus the association of e-business value with the competitive advantage should be made with huge caution.

Keywords : e-business, competitive advantage.

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