Authors :
Tri Antoro Adi; Dr. Tafiprios, SE., MM
Volume/Issue :
Volume 8 - 2023, Issue 5 - May
Google Scholar :
https://bit.ly/3TmGbDi
Scribd :
https://tinyurl.com/4vc8trtu
DOI :
https://doi.org/10.5281/zenodo.8055304
Abstract :
Fintech is an innovation from the financial
sector that involves a business model that has been
integrated with technology that can provide
intermediary elimination facilities, can change the way
existing companies make and provide products and
services, can handle privacy issues, regulations, and legal
challenges, provide opportunities for inclusive growth.
This paper has objective to find factors on customer
loyalty of Koinwork app. This study uses a quantitative
approach. Research on operational modes using the
PLS- SEM method with SmartPLS software provides
results that trust, quality administrative services, data
and privacy security and social influence have influence
on customer loyalty. Meanwhile Data and privacy
security and quality administrative services does not
have influence on customer loyalty.
Keywords :
Component; formatting; style; styling; insert
Fintech is an innovation from the financial
sector that involves a business model that has been
integrated with technology that can provide
intermediary elimination facilities, can change the way
existing companies make and provide products and
services, can handle privacy issues, regulations, and legal
challenges, provide opportunities for inclusive growth.
This paper has objective to find factors on customer
loyalty of Koinwork app. This study uses a quantitative
approach. Research on operational modes using the
PLS- SEM method with SmartPLS software provides
results that trust, quality administrative services, data
and privacy security and social influence have influence
on customer loyalty. Meanwhile Data and privacy
security and quality administrative services does not
have influence on customer loyalty.
Keywords :
Component; formatting; style; styling; insert
