Tour and travel websites have become
popular platforms for users to plan and book their trips.
However, with so many options and information
available, users may feel overwhelmed and struggle to
find the best deals and destinations that match their
preferences. This study aims to understand user
preferences and behaviors in tour and travel websites, in
order to inform the design of better user experiences. We
conducted a survey of 500 users of various ages, genders,
and locations, and analyzed their responses to identify
common trends and patterns. Our findings suggest that
users prioritize affordability, convenience, and safety
when choosing travel destinations and services. They also
rely heavily on user reviews and recommendations, as
well as visual content such as photos and videos, to
inform their decisions. Based on these insights, we
recommend that tour and travel websites prioritize clear
and concise information, personalized recommendations,
and easy-to-use booking and payment systems to
improve user satisfaction and loyalty.
Keywords :
Tour and travel websites; React.js; User interface design; Front-end development; API integration; Real-time search; Booking forms; Payment gateway integration; User reviews; Responsive design; Single page application; Material design; Redux Firebase; Performance optimization; SEO optimization; Cross-browser compatibility; Mobile-friendly design; Scalability; Security.