Authors :
Fernando Alves; Amalia Dickie; Tendayi Nyaruwata
Volume/Issue :
Volume 8 - 2023, Issue 11 - November
Google Scholar :
https://tinyurl.com/4ebh5v4f
Scribd :
https://tinyurl.com/2tvpment
DOI :
https://doi.org/10.5281/zenodo.10245483
Abstract :
The study aims at analyzing training and on
the-job-doing as an investment in human capital to
improve business management. Chibuku traditional beer
marketing agents’ business is not competitive because of
a widespread illiteracy,also low and flawed schooling.
One of the objectives of this study is to design a simple
bookkeepingmodel accessible to illiterate managers and
the other one is to recommend training as an investment
in human capitalto improve Chibuku marketing agents’
business management and enhance the agents’
performance.Using a mixed methodology to gather
information on the importance of the training,
quantifying data from management training and
management support (learning-by-doing) that is, on the
job doing, corroborated by generated and transformed
secondary qualitative data was entailed. Transformed
secondary qualitative data in numbers, is also termed
quantitisation, as words are turned into numbers. The
study concluded that training provide business
management grounding,by supplying simple
bookkeeping knowledge, as a solution to improve the
agents’ knowledge on the subject. This in turn helpedto
improve income, as the lack of profits,kept Chibuku
agents trapped in a constant state of indigence.The
statistical outcomes with the researched data, led to the
conclusion that training together with management
support through learning-by-doing or on-jod doing,
werean important form of investing in human capital.
Keywords :
Chibuku, on-job-doing, training, human capital, quantitisation.
The study aims at analyzing training and on
the-job-doing as an investment in human capital to
improve business management. Chibuku traditional beer
marketing agents’ business is not competitive because of
a widespread illiteracy,also low and flawed schooling.
One of the objectives of this study is to design a simple
bookkeepingmodel accessible to illiterate managers and
the other one is to recommend training as an investment
in human capitalto improve Chibuku marketing agents’
business management and enhance the agents’
performance.Using a mixed methodology to gather
information on the importance of the training,
quantifying data from management training and
management support (learning-by-doing) that is, on the
job doing, corroborated by generated and transformed
secondary qualitative data was entailed. Transformed
secondary qualitative data in numbers, is also termed
quantitisation, as words are turned into numbers. The
study concluded that training provide business
management grounding,by supplying simple
bookkeeping knowledge, as a solution to improve the
agents’ knowledge on the subject. This in turn helpedto
improve income, as the lack of profits,kept Chibuku
agents trapped in a constant state of indigence.The
statistical outcomes with the researched data, led to the
conclusion that training together with management
support through learning-by-doing or on-jod doing,
werean important form of investing in human capital.
Keywords :
Chibuku, on-job-doing, training, human capital, quantitisation.
