Using Factor Analysis and Binary Logistic Regression Methods to Find Out Student Decisions in Selecting Management Study Programs, UNISNU Jepara

Authors : Elisa Nadia Arinta; Naniek Utami Handayani; Heri Suliantoro

Volume/Issue : Volume 8 - 2023, Issue 9 - September

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Based on the Higher Education Statistics report, management science is the study program (prodi) with the largest number of students in 2020. There were 956,563 students who took this study program at undergraduate (S1) level last year. There are also 55,663 students who are interested in management study programs at master's (S2) level. Meanwhile, only 2,865 students took this study program at doctoral (S3) level. (Ministry of Education and Culture, 2020). The problem in this research is that data from the Ministry of Education and Culture states that the study program with the largest number of students is the management study program with 956,563 students, then according to the capacity data, the selection of study programs at Nahdlatul Ulama University has the largest number among 17 other study programs, namely the management study program with capacity. amounting to 300 students per class each year. According to management students, Nahdlatul Ulama University received many responses that the management study program was a reserve study program if they were not accepted into the desired study program. The aim of this research is to group variables into several factors that influence Unisnu students in choosing the Management study program, Unisnu and to find out the variables that most influence the decision to choose the management study program, Unisnu Jepara.In research, there are appropriate methods to use, namely the factor analysis method and binary logistic regression.The conclusion of the factor analysis method is that there are four factors, namely factor 1 "promotional factors", factor 2 "reputation factors", factor 3 "family factors" and factor 4 "social factors". Meanwhile, in the binary logistic regression method, there is 1 significant predictor factor that has a large influence and 3 significant predictor factors that have a small influence on the decision variable for selecting a Management study program, Unisnu.

Keywords : Factor Analysis, Binary Logistic Regression, Management.


Paper Submission Last Date
31 - December - 2023

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