Using Social Media Tools and Networking Techniques in Library Activities in Digital Environment


Authors : Dr. Rajeshwari S Matoli

Volume/Issue : Volume 10 - 2025, Issue 2 - February


Google Scholar : https://tinyurl.com/5yd74fuz

Scribd : https://tinyurl.com/342p46w3

DOI : https://doi.org/10.5281/zenodo.14979437


Abstract : The rise of social media has transformed it into the fastest means of communication for spreading information, engaging a diverse range of individuals. Like others, librarians are also impacted by social media. In today's era of Information and Communication Technology, having official social media accounts has become essential for attracting library users. In India, librarians are encouraged to create official profiles on platforms such as Flickr and Picasa for sharing images and to use video-sharing sites like YouTube, Viddler, Vimeo, and Ustream. Although multipurpose social media platforms such as Facebook, Google+, and LinkedIn, as well as blogs, offer limited options for image and video hosting, they remain the preferred choice for Indian librarians to share both personal and professional visuals. Additionally, library websites can be linked with social media, and they can also enhance each other.

Keywords : Social media, Types of Social Media, Social Networking, Benefits of Social Media, Social Media and Libraries, Challenges in using Social Networking Sites.

References :

  1. Kopperundevi. S. (2017), “Social Media and Libraries: Emerging Opportunities and Challenges”.  Redefining Agricultural libraries in Knowledge Society, Pp. 138-145.
  2. Shihab, I. (2015). Social media awareness and use among LIS Professionals in India: A study. International Journal of Information Dissemination and Technology, 68-74.
  3. Accessed on: 10/02/2024 and Accessed From URL: https://www.google.com/search?q=social+media+tools+and+networking+techniques+usage+in+library+activities+in+digital+environment&oq=&aqs=chrome.1.35i39i362l3j46i39i199i362i465j35i39i362l4.4719283j0j15&sourceid=chrome&ie=UTF-8
  4. Ratkanthiwar Mohan S. (2020), ‘‘Impact of social networking tools on academic libraries,” International Journal of science and engineering, Special Issue A7: pp.750-755. ISSN: 2322-0015.
  5. Anuradha, P. (2016), ‘‘Social Networking and its Application to Academic Libraries in this Digital Era,’’ International Journal of Innovative Research in Advanced Engineering (IJIRAE). 12 (3) Pp. 19-23. ISSN: 2349- 2763.
  6. Ankur Gautam, Vikas Prajapati & Pankaj Singh, (April-June 2023), “Social Networking Tools for Library Services”. International Journal of Research in Library Science (IJRLS), 9 (2), Pp.1-6. DOI: 10.26761/IJRLS.9.2.2023.1640
  7. Munmi Duarah,  (Oct-Dec 2023), “Innovative Tools and Techniques and Library Services”, International Journal of Research in Library Science (IJRLS), 9 (4), Pp.269-272, ISSN: 2455-104X

The rise of social media has transformed it into the fastest means of communication for spreading information, engaging a diverse range of individuals. Like others, librarians are also impacted by social media. In today's era of Information and Communication Technology, having official social media accounts has become essential for attracting library users. In India, librarians are encouraged to create official profiles on platforms such as Flickr and Picasa for sharing images and to use video-sharing sites like YouTube, Viddler, Vimeo, and Ustream. Although multipurpose social media platforms such as Facebook, Google+, and LinkedIn, as well as blogs, offer limited options for image and video hosting, they remain the preferred choice for Indian librarians to share both personal and professional visuals. Additionally, library websites can be linked with social media, and they can also enhance each other.

Keywords : Social media, Types of Social Media, Social Networking, Benefits of Social Media, Social Media and Libraries, Challenges in using Social Networking Sites.

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